Link Popularity Building

Google Page Rank has a very important role in the world of internet. The word pagerank can be defined as the value or importance that google gives to that particular site. A major achievement in attaining page rank on search engines involves link popularity. All the main search engines like Google, Yahoo and MSN consider this the single most important factor. It is well known that the search engines treat a link as almost a vote, a vote that the site you are linking to is good enough to deserve the link. This means that the more links you have then the more popular the search engines think your site is and the better it will be ranked for certain terms.

Links to your site are important. To get a bigger search engine ranking, make sure other sites link to yours. By having other sites linking to yours, it helps Google’s crawlers find your site and as well gives your site a greater visibility in their search results. In order to attain this high pagerank, we can purchase links from other high pagerank sites or we can get free links from other websites by putting some good text, effort and time. This is easier said than done. Read more

Sponsored Links VS. Paid Links

The other day I was looking for good quality sites to get links from by doing the tried and true method of, “see who links to my competitors.” This resulted in the usual suspects, such as link directories like Yahoo.com and JoeAnt.com. I did, however, come up with a few surprises, like getting a link from the W3 Consortium. Curious’r and curious’r, naturally I took a deeper look.

One of the first things any decent link builder would examine would be whether the link carried any kind of link condom. I quickly saw that all of the external links did. This led me to see what it took to get a link from this high-authority site and I found that all it took was to give a donation to the W3 Consortium. Seems reasonable to me that to get a link from the W3 sponsor page, one should need to make a donation.

This led me to think however: does sponsoring something as relevant to the Internet as the W3 is, constitute a paid link? And seeing as the page details that they are all sponsored links, do they need to have a link condom applied? I mean, if Google can’t tell that all of these links are here because they sponsored the W3, well then, Google wouldn’t be all that reliable for filtering searches, eh? Read more